Valence

Challenge

Valence

is driven by the mission "

is driven by the mission "

Unite Power. Create Bonds.

". They decided to challenge the current position of the

Valence

brand, carrying out a couple of strategic initiatives. This was the start of a major brand re positioning aimed to provide their organization with a smarter, more consistent brand experience.

Generated

Valence

brand system

We directly embed all brand elements into your brand guidelines and make them available for download. All brand elements in your brand guidelines will update automatically once you upload a new version in your Sho.AI settings.

Valence

's own CMS

A custom visual editor styled front and back as

Valence

. Brand builders can now update on the fly, while also managing and evolving their guidelines and assets at a pace that beats any of the competition.

AI-powered
asset management

Artificial intelligence and Asset management in your tailored Brand System does the heavy lifting of tagging images for you. Sho.AI's capabilities act as a virtual extension of the marketing team, arming brand builders with the solutions they need to be efficient.

Logo evolution

Before
After - Elevated
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Process

Marketing site

Site Before
Site After - Elevated
Application

Sho.AI allows our creatives to be on the same page, relevant and innovative to an ever-changing world of brand deployment.

La Mer Walker

Chief Design Officer

More

Brand Systems